She also went on to head the creative design department at Procter & Gamble in 2004, and subsequently created her own makeup line, Pat McGrath Labs, that is currently valued at $1 billion. Her signature looks can be found in the most prominent fashion weeks and with high-end designer labels like Prada, MiuMiu, Louis Vuitton, and many more.
#SELKIE RUNWAY SHOW SKIN#
Well-known for using adventurous and ’out-of-the-box’ techniques in her makeup, she holds the reputation for effectively utilizing bold hues that work on all skin tones and material experimentation, such as attaching petals, pearls, feathers and other unconventional ornaments on models. Much of her inspiration derives from making the natural skin more prominent. Because of this, she was more inclined towards creating colorful and avant-garde makeup rather than the general shades of ‘nude’ which were most suited to the Caucasian population. Being an outsider to the industry, having had no formal training, she initially rose to prominence in the late ‘90s, back when there was hardly any makeup for women of color. This British beauty entrepreneur has been widely hailed as one of the most prolific catwalk makeup artists of the fashion world, with the queen of American fashion and Vogue editor, Anna Wintour even dubbing her one of the ‘most influential makeup artists of all time’.įor more than two decades, she has headed countless runway shows, worked for high-end advertising campaigns, and has even launched and developed luxury cosmetic brands. Here are seven such artists, who’ve made ripples in the fashion world through the creation of iconic runway looks and makeup techniques that helped redefine the notion of beauty itself. Makeup artists have long served as the driving force behind exquisitely powerful looks showcased on the runway, by lending their creative touches to fashion shows, and through it, becoming as sought-after as the designer themselves. What a dream.Designers and models share the limelight during fashion weeks, but there is an entire army of people who work backstage – making sure every part of the show blends into each other seamlessly. Just imagine, if you order during the presale window tomorrow, you could be wearing the new collection during the September show. I am so excited to see what Kim brings to the runway it’s been a few years since we’ve seen her Wildfox runway shows! I’m also looking forward to more Selkie street style content from guests attending the show! Selkie is based out of Los Angeles, but this September the puff dress will be taking over the Big Apple. You can also read how Selkie’s signature collection helps promote SLOW fashion by clicking here. Shop restocked items on Selkie’s site now or check out my list of Selkie items available at Revolve here! The 24 hour presale window gives Selks an opportunity to shop without the risk of shopping FOMO.Ĭlick here to shop Selkie! Follow me on Instagram for an alarm/countdown to the virtual show and presale! Need Selkie now?Ĭan’t wait for presale orders? Need Selkie NOW? Items in popular styles or prints sell out in seconds.
This probably sounds crazy unless you’ve tried to shop during a selkie launch day. Selks in the Selkie obsessed FB group (like me!) plan out which future items they want to purchase. If you’re new to Selkie… this is a BIG deal.
#SELKIE RUNWAY SHOW FULL#
For a full 24 hours, you’ll be able to shop like a boutique without worrying about an item selling out.
Along with their first virtual fashion show, Selkie will also be launching their first UNLIMITED presale shopping opportunity.
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